Meet
Valkformations
Are you looking for someone who knows how to truly align the organization to strategic goals and have people embrace the changes or transformation ahead?
Anouk de Valk
Engaging all layers, from boardroom to front line staff, is essential to build fun, on topic, high quality change & transformation programs that actually mean something to everyone involved.
Transformation journey.
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01
Change is a campaign and a cause
Whether the strategy or transformation is about sales excellence,
digitization, sustainability, customer intimacy, shrinking, growing, more efficient processes, or a new way of working, it is always the people, the employees, that need to know, understand, embrace and implement the new strategy. Change and transformation is a campaign and a cause. Spend your time on the hearts of the team and you will win their minds as well.
02
Start with why
The starting point for all change and transformation is to have a clear, compelling
and inspiring story.. Why should things be different? Why now? What is the purpose,
the cause? And why should anybody care? Mind you, what is clear to the executive
leadership is often still cloudy to the rank and file.
03
Slow down to speed up
By designing a purpose based campaign and investing time in facilitating dialogue,
collecting feedback as well as new ideas, you mobilize talent, energy and capacity
for 'change readiness' This may be time-consuming in the beginning but
gives you wings as you go. And the ability later on, to spread them as you go deeper
into the veins of the organization.
04
Keep your eye on the ball
If things fall off the table, put them back on again or find new blocks to build with. No
shaming or blaming. We learn as we go and we redirect as we navigate new
developments.
Program approach
Define purpose
To help people truly live and breathe the desired organizational culture, it is essential to create a shared language that defines the company’s purpose. We do this by jointly answering five key questions: why do we exist, who are we, what is our ambition, what do we offer, and in what spirit do we deliver. We then translate this into the desired customer experience, behavior, working climate and leadership. The result is a clear purpose document that guides all strategy. By involving people in an iterative process, the language becomes recognizable and ownership is created.
Design transformation journey
We develop a clear and consistent change communication plan that explains the why, what and how of the change. This is supported by a sponsor roadmap that clarifies roles, responsibilities and moments of visibility. A focused coaching plan helps leaders and teams grow into the change, while a structured resistance management approach identifies concerns early and addresses them effectively. Finally, a well-designed training plan ensures people have the skills, knowledge and confidence needed to successfully adopt and sustain the change.
Facilitate workshops
We coach and facilitate interactive workshops that support leaders, the change management team and managers throughout the change journey. In these sessions we create space to build understanding, align on direction and strengthen ownership. Leadership workshops focus on role modeling and decision making, while sessions with the change management team enhance collaboration and effectiveness. Managers are supported in guiding their teams, addressing concerns and translating strategy into daily behavior, ensuring change is both understood and sustained.
